This is the latest in a series of posts from leading TV influencers in the run-up to MIPCOM 2016.
Very proud to be among such talented company on http://mipblog.com/ too; some great stuff there and more to come on the run up to MIP Junior and MIPCOM in October.
The posts are coordinated by TV business consultant Deborah MacDonald. Huge thanks to Deborah for this opportunity.
Please do share and let us know what you think: firstname.lastname@example.org